Destination Staffordshire is a partnership (a Destination Management Partnership or Organisation (DMP or DMO)) of public and private sector organisations engaged with the tourism industry, formed 12 years ago with the purpose of developing the size and value of the tourism industry in Staffordshire. /h3>
The Partnership’s area of concern and activity is the promotion and coordination of the Staffordshire visitor economy for the benefit of its private sector members, i.e. businesses operating in the various parts of the tourism industry in Staffordshire, e.g. accommodation providers, attractions, food & drink providers, and for the benefit of the prosperity of Staffordshire and its residents as a whole.
The local authority partners are: Cannock Chase District Council, East Staffordshire Borough Council, Lichfield District Council, Staffordshire Moorlands District Council, Stafford Borough Council, Tamworth Borough Council, South Staffordshire District Council, Stoke-on-Trent City Council and Staffordshire County Council.
The administrative support structures of the Partnership are presently funded and staffed by Staffordshire County Council which contributes the largest share of the operational budget and supplies the 3-person secretariat to coordinate the Partnership’s activities and administer the budget and purchasing resource. The Council is, in effect, the accountable body for the Partnership.