The Institute of Coding IoC’s “CTRL Your Future” diversity campaign is currently in market, and is delivering good results in terms of raising the IoC’s profile and visibility with a diverse audience.
We would like to extend the campaign in order to reach a larger group of diverse learners and ensure their interest is translated to course sign ups on our website.
The campaign extension will include learner-focussed activity, improvements to the IoC website, updates to the IoC’s branding (including the creation of a strapline) and social media.
