The multi-award-winning company specialises in developing CRM Strategy as well as delivering complex, data-led digital marketing campaigns to clients such as Virgin Trains, TUI Holidays, Liberty Global Group as well as a number of global Pharmaceutical brands. ITG Creator was … Continue reading Paul Kearney has been appointed Managing Director of London-based digital marketing company, ITG Creator
I’m always experimenting to see what happens when I probably know the answer already but you have to test, test, test… I’ve been hooking up with those in the marketing automation space during November & December saying, “Hi, let’s connect” … Continue reading LinkedIn is like Fly Fishing NOT Grouse Shooting
When a human visits a website then we can see pretty pictures and enjoy words & videos… When a computer visits a webpage it sees lots more information which might be very useful to an organisation looking to sell a … Continue reading Would you find this information on 21,000 UK £10,000,000+ companies useful?
Every week new marketing automation platforms are launched, each looking to grab the attention of marketers in the hope they will sign a 5 year exclusive deal to use their cloud… To compete many launch offering a whole ton of … Continue reading What is your favourite marketing automation “cloud” tool and why?
I’d be interested to hear how others have tested their readership… add comments below… thank you. I’ve had a database of email contacts from some 16 years with many receiving my communications for much of that time… I always get … Continue reading Are your readers really listening to your e-newsletters or are they just along for the ride?
The guys over at MobileCheck reckon that between 10-20% mobile numbers decay per year, which can translate to large sums of money simply being poured down the proverbial plug hole! Try out their calculator with your numbers >>> Need a … Continue reading How much of your Text Marketing budget are you wasting?
I’ve been connecting with marketing automation professionals for the last couple of months. Some are fresh out of college, some senior directors and a number of consultants. You all have different interests, motivations, challenges… The original aim of my activity … Continue reading New Year, I’m wondering about a new approach?